AI AssistantCore

The AI Assistant

Run your entire business by chatting. Ask in plain language — the assistant does the work, from invoices to insights.

Freely’s AI Assistant isn’t a chatbot that answers questions — it’s an operator that does the work. Ask it to create an invoice, chase a late payment, build a checkout link, or tell you your cash flow, and it carries out the task and shows you the result as a card you can act on.

You’ll find it on the Assistant page (/agent), in the dashboard chat, and as a floating helper across the app.

“Create an invoice for Acme Co for $2,400, due next Friday.” → done, as a card you can review and send.

How it works

  1. You ask in plain language — no forms, no menus. “Send a payment reminder to everyone overdue.” “What were my sales last month?”
  2. The assistant picks the right action — it has ~90 tools covering every part of Freely and chooses the ones that fit.
  3. It does it, and shows you a card — an invoice card, a payment link, a chart — with buttons to send, edit, or confirm.
  4. Anything sensitive waits for you — sending emails, taking payments, and refunds surface for approval first (see Approvals & safety).

Specialist agents

Behind the scenes, Freely routes your request to the right specialist so answers are sharp:

Agent What it’s for
Sales Find products, build carts, recommend, guide checkout
Payment / Billing Invoices, payment links, subscriptions, reminders
Support Orders, refunds, customer questions, policies
Insights Revenue, trends, cash-flow forecasts, business health
Creator Content, product descriptions, campaigns
General Anything else, and routing to the right specialist

You don’t pick an agent — Freely routes automatically based on what you ask.

What you can ask it to do

The assistant can run most of Freely for you. A sample of what’s just a sentence away:

Invoicing & payments

  • Create, send, duplicate, update, void, or cancel an invoice
  • Record a payment received, or send a payment reminder for an overdue one
  • Create a one-time payment request or a reusable checkout link
  • Generate an invoice PDF link
  • Create an invoice from a calendar event or from a project’s tracked time

Sales & customers

  • Search customers, view a customer’s detail, orders, invoices, or licenses
  • Create, update, or delete a client
  • Create, update, or delete products, categories, and stock
  • Create discount codes
  • View abandoned checkouts and send recovery emails

Money & insights

  • Revenue stats, sales trends, top products
  • Profit & loss, spending analysis, tax summary
  • Cash-flow forecast and predictive cash flow
  • Business health score, customer stats, invoice aging report
  • Adaptive checkout performance and buyer segments

Work & operations

  • Start / stop a timer, log and edit time entries
  • Create and update projects; get a project summary
  • Add, list, or delete expenses; run a spending analysis
  • Create and send contracts
  • Manage subscriptions and subscription plans
  • Refund an order, cancel an order

Communication & connections

  • Send an email, a bulk email, or search a customer’s email thread
  • Sync your calendar, list events, and turn them into invoices
  • Review bank transactions and confirm matches (reconciliation)
  • Check notifications and mark them read

Australia (Sortedly)

  • GST threshold tracking, BAS summary, outstanding invoices
  • Draft an AU-styled chase, run an expense report, emit a Nota Fiscal-equivalent

Cards, not walls of text {#cards}

When the assistant does something, you get a rich card — an invoice with line items and a Send button, a payment link ready to copy, a revenue chart — not a paragraph to decipher. Act right from the card.

Approvals & safety {#approvals-and-safety}

The assistant is powerful, so it’s bounded:

  • Sensitive actions require your OK. Sending client emails, taking payments, and issuing refunds surface for approval before they happen.
  • It won’t guess with your money. If a request is ambiguous (e.g. which invoice), it asks rather than assumes.
  • Your data is yours. The assistant only ever works within your business — fully isolated from every other merchant.

Bring your own AI

By default the assistant runs on Freely’s built-in AI. Prefer your own? Add your OpenAI or Anthropic API key in Settings → AI API Keys — see How your AI is powered.

→ For automated revenue recovery specifically, see the Company Brain.

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